Advertising claims are not always true, as some local elementary school students are finding out.
Fifth graders at Dixon Elementary School in Onslow County spent the last month investigating the claims of familiar products like Bounty and Febreze, claims like "Febreze eliminates odors anywhere" and "Bounty is stronger than the leading brand."
On Friday afternoon, the students got on Skype and presented their findings to two consumer specialists at the New York-based magazine Consumer Reports.
The specialists, a mechanical and chemical engineer, told the students many of their findings were correct, for example, Energizer batteries don't last longer than Duracell.
Students say the experience makes them more skeptical of advertising claims.
"They really want people to buy their items, so sometimes they have to not tell the truth about it because they really want them to buy it," said fifth grader Alexa Thomlinson.
The kids found some of the advertising claims they tested were true. For example, Bing really is faster than Google, though not by much.
3221 South Evans Street
Can't find something?
For problems with the FCC Public File, contact Loi Hamm • Media General Terms and Conditions of Use •
All content © Copyright 2000 - 2013 Media General Communications Holdings, LLC. A Media General Company.